Research Methodology
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- Research Methodology
What we do?
Research Methodology
Our market research employs a unique hybrid approach to comprehensively assess the historical and future trends, Compound Annual Growth Rate (CAGR), segmental markets, regional markets, and the impact of the COVID-19 pandemic in the AI industry. The study involves thorough primary and secondary research.
Secondary Research
The secondary sources stated for this research study include White Papers, Case Studies, Blogs, Reference Clients, News, Articles, Press Releases, Research Reports, Annual Reports, Company Investor Presentations, Scientific Journals, National Customs, Industry Associations, and the company’s filings with the SEC. Secondary data was collected and analyzed to arrive at the overall market size. Secondary research is mainly used to obtain key information about the industry’s supply chain. With this, the total pool of key players and market segmentation according to the industry trends are obtained. In addition, secondary research is performed to obtain key developments from market-oriented perspectives.
Sources for Secondary Research
- Government Sources: Utilizing data from official government publications.
- Directories: Extracting information from relevant industry directories.
- Industry Journals: Analyzing articles and reports in industry-specific publications.
- Databases: Accessing databases containing relevant market information.
- Corporate Filings: Examining annual reports, press releases, investor presentations, and financial statements.
Paid Data Sources for Secondary Research
- Dun & Bradstreet Hoovers
- ZoomInfo
- LinkedIn Sales Navigator
- Datanyze
- Statista

Primary Research
The primary research respondents in this study were categorized based on company tier, designation, and region.
- By company classification, they were grouped into Tier 1, Tier 2, and Tier 3 companies.
- By designation, respondents were classified into Director Level, C-Level executives, and other roles.
- By geography, they were divided into North America, Europe, Asia-Pacific, and the Rest of the World (ROW).
By Companies

- Tier 1
- Tier 2
- Tier 3
By Designation

- C Level
- Director Level
- Others
By Region

- North America
- Asia-Pacific
- ROW
- Europe
Our Process
- Understanding Customer Requirements: Analysts clarify customer requirements and determine the depth of insight needed.
- Project Outline and Turnaround Time: Preparation of an outline and determining the project's timeline and methodology.
- Historical Market Calculation and Forecasting: Calculating historical market data and forecasting at a segmental and regional level through primary and secondary research.
- Systematic Arrangement: Organizing outcomes in a presentable format.
- Quality Check: Final report undergoes quality checks by the editing team and senior management.

Key Approaches for Market Research
Our hybrid model combines the top-down and bottom-up approaches. The top-down approach derives overall market and growth from the supply side, while the bottom-up approach captures market demand, combining government publications, paid sources, and primary research.
Goal of the Report & Intended Audience
The report aims to provide an exhaustive description and evaluation of the AI market. It offers qualitative and quantitative insights for investors, adaptogens providers, distribution companies, and other stakeholders. The report serves as a source for a 360-degree analysis, integrating various models to facilitate informed business decisions.
How can we help you?
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